Global marketing : foreign entry, local marketing, and global management / Johny K. Johansson.
Material type:
TextPublisher: Singapore : McGraw Hill, c2001Edition: 2nd edDescription: xx, 604 p. : illSubject(s): Export marketing | Export marketing -- Management
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College Learning Resource Center General Circulation | HF 1416 J63 2001 (Browse shelf) | Available | CL9150 |
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| HF 1414 M34 1989 The silent war : | HF 1416 A327 2002 International marketing and export management / | HF 1416 A4541 2013 Global marketing : | HF 1416 J63 2001 Global marketing : foreign entry, local marketing, and global management / | HF 1455 U524 1994 The United States in the world political economy / | HF 1557 H478 1992 Open for business : | HF 499 M34 1970 Growth and trade : |
Includes bibliographical references and index.
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