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Essentials of marketing / Charles W. Lamb, Jr., Joseph F. Hair., Carl McDaniel.

By: Lamb, Charles Jr. WMaterial type: Text

TextPublisher: Singapore : Thomson Learning, c2001Edition: 2nd edDescription: xviii,579 p. : illSubject(s): Marketing

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Item type	Current location	Call number	Status	Date due	Barcode
Books	College Learning Resource Center General Circulation	HF 5415.1 L165 2001 (Browse shelf)	Available		CL9151

Includes appendix, glossary and index.

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