Marketing management : text and cases / David Loudon, Robert Stevens, Bruce Wrenn.
Material type:
TextPublisher: New York : Best Business Books, c2005Description: xiii, 373 p. : figsSubject(s): Marketing -- Management | Marketing -- Management -- Case studies
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Books
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College Learning Resource Center General Circulation | HF 5415.13 L68 2005 (Browse shelf) | Available | CL9564 |
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| HF 5415.13 K44 2012 Marketing management / | HF 5415.13 K68 2003 Marketing management : | HF 5415.13 L395 1994 Analysis for marketing planning / | HF 5415.13 L68 2005 Marketing management : | HF 5415.13 M369 1990 Basic marketing : | HF 5415.13 M369 1990 Basic marketing : | HF 5415.13 M369 1993 Basic marketing : |
Includes bibliographical references and index.
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