Brand media strategy : integrated communications planning in the digital era / Antony Young.
Material type:
TextPublisher: New York : Palgrave Mcmillan, c2010Edition: 1st. edDescription: xii, 239p. : ill.; 25cmISBN: 9780230104747Subject(s): Branding (marketing) | Internet marketing | Social media
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College Learning Resource Center General Circulation | HF 5415.1235 Y681 2010 (Browse shelf) | Available | CL10511 |
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| HF 5415.12 S678 2013 Social media marketing : | HF 5415.12 St828 2012 E-marketing / | HF 5415.12 T396 2018 Social media and internet for small business. / | HF 5415.1235 Y681 2010 Brand media strategy : | HF 5415.126 B462 2003 Top telemarketing techniques / | HF 5415.1263 H86 1997 Business to business marketing : | HF 5415.1265 I619 2018 Internet marketing / |
Includes bibliographical references and index
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