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Oxford : dictionary of marketing / Charles Doyle.

By: Doyle, CharlesMaterial type: TextTextPublisher: New York : Oxford University Press, c2011Description: xi, 378p. ; 20cmISBN: 9780199590230Subject(s): Dictionary -- Marketing
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Books Books College Learning Resource Center
Reference
HF 5415 D7541 2011 (Browse shelf) Available CL10664

Includes appendices

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