Marketing / Peter D. Bennett in collaboration with Robert P. Lamm and Robert A. Fry.
Material type:
TextSeries: McGraw-Hill series in marketingPublisher: New York : McGraw-Hill, c1988Description: xxvii, 762 pages; illustrationsSubject(s): MarketingLOC classification: HF 5415 B429 1988 | CL1568
| Item type | Current location | Call number | Status | Date due | Barcode |
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Books
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College Learning Resource Center General Circulation | HF 5415 B429 1988 (Browse shelf) | Available | CL1568 | |
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Books
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College Learning Resource Center General Circulation | HF 5415 B429 1988 (Browse shelf) | Available | CL2757 | |
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Books
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College Learning Resource Center General Circulation | HF 5415 B429 1988 (Browse shelf) | Available | CL3328 |
Includes references, appendices, dictionary of marketing terms and indices.
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