Marketing / Peter D. Bennett in collaboration with Robert P. Lamm and Robert A. Fry.
Material type:
TextSeries: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill, c1988.Description: xxvii, 762 pages; illustrationsSubject(s): LOC classification: - HF 5415 B429 1988 CL1568
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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College Learning Resource Center General Circulation | HF 5415 B429 1988 (Browse shelf(Opens below)) | Available | CL1568 | ||||||||||||||
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College Learning Resource Center General Circulation | HF 5415 B429 1988 (Browse shelf(Opens below)) | Available | CL2757 | ||||||||||||||
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College Learning Resource Center General Circulation | HF 5415 B429 1988 (Browse shelf(Opens below)) | Available | CL3328 |
Includes references, appendices, dictionary of marketing terms and indices.
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