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Dictionary of marketing terms / (Record no. 32004)

000 -LEADER
fixed length control field 00616nam a2200157 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190520020411.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 071211s19uu xx 00 eng d
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Toffler, Betsy-Ann
245 10 - TITLE STATEMENT
Title Dictionary of marketing terms /
Statement of responsibility, etc. by Betsy-Ann Toffler, Jane Imber.
250 ## - EDITION STATEMENT
Edition statement 2nd ed
260 0# - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hauppauge, NY :
Name of publisher, distributor, etc. Barron's Educational Series,
Date of publication, distribution, etc. c1994.
300 ## - PHYSICAL DESCRIPTION
Extent vii, 579 p.
500 ## - GENERAL NOTE
General note Rev. ed. of : Dictionary of advertising and direct mail terms, c1987.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Dictionaries
852 ## - LOCATION
-- OLOPSC
-- 334.50Php
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        College Learning Resource Center College Learning Resource Center Reference 05/20/2019   HF 5803 T6 1994 CL1331 06/17/2025 05/20/2019 Books

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