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Dictionary of marketing terms / by Betsy-Ann Toffler, Jane Imber.

By: Toffler, Betsy-AnnMaterial type: TextTextPublisher: Hauppauge, NY : Barron's Educational Series, c1994Edition: 2nd edDescription: vii, 579 pSubject(s): Marketing -- Dictionaries
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Books Books College Learning Resource Center
Reference
HF 5803 T6 1994 (Browse shelf) Available CL1331

Rev. ed. of : Dictionary of advertising and direct mail terms, c1987.

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