Marketing / Warren Keegan, Sandra Moriarty, Tom Duncan.
Material type:
TextPublisher: Englewood Cliffs, NJ : Prentice-Hall, c1992Description: xxiv, 904 p. : ill. (chiefly in col.)Subject(s): Marketing
| Item type | Current location | Call number | Status | Date due | Barcode |
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College Learning Resource Center General Circulation | HF 5415 K425 1992 (Browse shelf) | Available | CL4349 |
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Includes references, appendices, glossary and indices.
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