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1.
Managing new product and process development : text and cases / Kim B. Clark, Steven C. Wheelwright.

by Clark, Kim B.

Material type: Text Text; Format: print Publisher: New York : Free Press, c1993Availability: Items available for loan: College Learning Resource CenterCall number: HF 5415.153 C58 1993 (1).

2.
New products management / C. Merle Crawford.

by Crawford, Charles Merle.

Edition: 3rd edMaterial type: Text Text; Format: print Publisher: Homewood, IL : Irwin, [c1991]Availability: Items available for loan: College Learning Resource CenterCall number: HF 5415.15 C72 1991 (2).

3.
New products management / C. Merle Crawford.

by Crawford, Charles Merle.

Edition: 4th edMaterial type: Text Text; Format: print Publisher: Burr Ridge, IL : Irwin, c1994Availability: Items available for loan: College Learning Resource CenterCall number: HF 5415.153 C72 1994 (1).

4.
New product development : managing and forecasting for strategic success / Robert J. Thomas.

by Thomas, Robert J.

Material type: Text Text; Format: print Publisher: New York : Wiley, c1993Availability: Items available for loan: College Learning Resource CenterCall number: HF 5415.153 T48 1993 (1).

5.
New products management / C. Merle Crawford.

by Crawford, Charles Merle, 1924-.

Edition: 5th ed.Material type: Text Text; Format: print Publisher: Boston : Irwin/McGraw-Hill, 1997Availability: No items available : Checked out (1).

6.
Product strategy and management / Michael Baker and Susan Hart.

by Baker, Michael | Hart, Susan.

Edition: 2nd ed.Material type: Text Text; Format: print Publisher: Singapore : Pearson Education South Asia Pte Ltd, 2007Availability: Items available for loan: College Learning Resource CenterCall number: HF 5415.15 B34 (1).

7.
Operations and supply chain management / F. Robert Jacobs.

by Jacobs F. Robert.

Edition: 14th global ed.Material type: Text Text; Format: print Publisher: New York : McGraw-Hill Education, 2014Availability: Items available for loan: College Learning Resource CenterCall number: HD 38.5 J152 2014 (1).

8.
Product innovation strategy pure and simple : how winning companies outpace their competitors / Michel (Mike) Robert.

by Robert, Michel.

Material type: Text Text; Format: print Publisher: New York : McGraw-Hill, c1995Availability: No items available :

9.
Strategic management of technological innovation / Schilling, Melissa A.

by Schillinng, Melissa A.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York McGraw-Hill Education c2020Availability: Items available for loan: College Learning Resource CenterCall number: HD 45 Sch334 2020 (1).

10.
Product innovation strategy pure and simple : how winning companies outpace their competitors / Michel (Mike) Robert.

by Robert, Michel.

Material type: Text Text; Format: print Publisher: New York : McGraw-Hill, c1995Availability: Items available for loan: High School Learning Resource CenterCall number: HF 5415.153 R63 1995 (1).

11.
Effectiveness of mad mustard's promotional mix on brand Equity / Basman, Amroelen H., Herrera, Jhaspher Charles L.

by Basman, Amroelen H | Herrera , Jhaspher Charles L.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Marikina City: OLOPSC , c2017Availability: Items available for loan: College Learning Resource CenterCall number: HD 69.B7 B37 2017 (2).

12.
Strategic management of technological innovation

by Schilling, Melissa.

Edition: 7thMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York: McGraw Hill Education, c2023Availability: Items available for loan: College Learning Resource CenterCall number: HD 45 S35 2023 (1).

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